Fallon | Minneapolis
Bleed: 18.25" x 11.25" (Spread)
Trim: 18" x 11" (Spread)
Live: NA
Gutter: .25" either side (.50" total)
Media: 4C Bleed Booklet
Fonts: Bell Gothic Black Italic, Bell Gothic Bold
Italic, Bell Gothic Bold, Bell Gothic Italic,
Electra LH Cursive Display, Univers 55
Roman, Univers 65 Bold
Ink Colors: CMYK
Creative Director: Bruce Bildsten
Art Director: Jak Horner/Andrew Voss
Copywriter:
Production Artist:
Jackie Lipetzky
Project Manager: Molly Krebs
Art Buyer: Jason Hall
Print Producer: Kirsten O’Callaghan
Account Executive: Ellie Applen
Account Supervisor: Denis Budniewski
Publications: Issue: Close: Ext:
GM Vehicle Catalogs
Client: Cadillac
Job Number:
CACDL3MU308
File Name: CACDL3MU308_2014_Catalog_ATS
Description: 2014 ATS Catalog
Date/Time: 05/28/13
2
Fallon | Minneapolis
Bleed: 18.25" x 11.25" (Spread)
Trim: 18" x 11" (Spread)
Live: NA
Gutter: .25" either side (.50" total)
Media: 4C Bleed Booklet
Fonts: Bell Gothic Black Italic, Bell Gothic Bold
Italic, Bell Gothic Bold, Bell Gothic Italic,
Electra LH Cursive Display, Univers 55
Roman, Univers 65 Bold
Ink Colors: CMYK
Creative Director: Bruce Bildsten
Art Director: Jak Horner/Andrew Voss
Copywriter:
Production Artist:
Jackie Lipetzky
Project Manager: Molly Krebs
Art Buyer: Jason Hall
Print Producer: Kirsten O’Callaghan
Account Executive: Ellie Applen
Account Supervisor: Denis Budniewski
Publications: Issue: Close: Ext:
GM Vehicle Catalogs
Client: Cadillac
Job Number:
CACDL3MU308
File Name: CACDL3MU308_2014_Catalog_ATS
Description: 2014 ATS Catalog
Date/Time: 05/28/13
3
THAT RAREFIED SLIVER BETWEEN THE GOOD AND THE TRULY GREAT.
THERE’S NO MAP TO HELP YOU FIND THIS ELUSIVE PLACE. THE ONLY
WAY TO GET THERE IS SIMPLY TO BELIEVE YOU CAN.
At Cadillac, we’ve set out to create our own uniquely
American breed of extraordinary. It’s why we’ve created our own daring
school of design that bends steel way beyond its comfort zone. It’s why
we’ve pushed technology two generations ahead by pioneering a bold
new way for drivers to intuitively access entertainment and information
with the flick of a finger. And why, in everything from safety
to performance, we’re setting the standard.
BOLD. DARING. ORIGINAL. These are the kinds of luxury vehicles we
build. It takes tenacity, a refusal to leave well-enough alone. That is the
difference between good and great. That is the difference between
just making luxury vehicles, and making Cadillacs.
THE SMALLEST SPACE
KNOWN TO MAN.
IT IS PERHAPS
