108
The fascination of Audi can be experienced in many
different ways. Audi City in London, for example, gives
you digital access to all models at their actual size and
in real time. And of course it is always worth visiting
one of the major motor shows. This is where Audi always
presents its new models and invites you to take a look
at how the future is being shaped with “Vorsprung
durch Technik”. Anyone interested in seeing how Audi is
already putting this into practice will find fascinating
insight in the “Vorsprung durch Technik” online special
at www.audi.com. But a look back can also be rewarding:
at the Audi mobile museum in Ingolstadt, history
and high-tech go hand in hand. A total of 130 historic
exhibits and state-of-the-art forms of presentation
make for a thrilling symbiosis. Plus, Audi driving
experience allows you to live the excitement and
countless possibilities of current Audi models. Here,
pure driving enjoyment is combined with valuable
learning effects. This is ensured by a team of specially
trained and highly qualified instructors who provide
practical tips to help you optimise your driving skills.
The Audi experience
Discover
Equipment Audi A8/A8 L/A8 L W12/S8
230V/115V/100V socket 83
360 degree cameras 88
A8 hybrid luggage set 86
Active Noise Cancellation 78
adaptive air suspension
78
adaptive air suspension sport
55, 78
Adaptive brake light
104
adaptive cruise control with Stop&Go function
including Audi pre sense front
87
Additional reading lights in the rear 85
Airbags 106
Aluminium look in the interior 76
Ambient lighting 79
Anti-Slip Regulation (ASR) 104
Anti-theft alarm 87
Anti-theft wheel bolts 101
Antilock Brake System (ABS) 104
Assistance package including
Audi pre sense plus 88
Attention assist 107
Audi active lane assist 87
Audi connect including car phone 89
Audi cylinder on demand 104
Audi design selection Balao brown 60, 75
Audi design selection sycamore grey 59, 75
Audi design selection Vermont brown 61, 75
Audi drive select 78
Audi exclusive 62–65
Audi exclusive bar compartment 86
Audi exclusive cardan reading lights
in rear 85
Audi exclusive carpet and floor mats 83
Audi exclusive cool box 86
Audi exclusive fold-away table 83
Audi exclusive leather controls 81
Audi exclusive leather upholstery and trim 74
Audi exclusive personalisation of the
fold-away table 83
Audi exclusive personalised door sill trims,
front and rear 80
Audi exclusive rear parcel shelf in Alcantara 74
Audi exclusive seat belts 87
Audi exclusive storage compartment 83
Audi extended warranty 91
Audi Genuine Accessories 92, 93
Audi Matrix LED headlights 79
Audi music interface 90
Audi pre sense basic 87
Audi side assist including Audi pre sense rear 87
Audi Singleframe 55
Audi sound system 90
Audi Space Frame (ASF®) body 78
Audi TDI clean diesel 78
Auxiliary heating/ventilation 85
Bang & Olufsen Advanced Sound System 90
Bluetooth interface 90
Bose surround sound 90
Brake callipers painted black,
with S8 logo 55
Brake system 104
Bumpers 55
Camera-based speed limit display 88
Centre armrests 105
Ceramic brake 78
Cigarette lighter and ashtray 83
Cloth/leather upholstery and trim 72, 73
Comfort centre armrest, front 83
Comfort head restraints, rear 83
Comfort seats, front 71
Comfort sport seats, front 71
Convenience key with sensor-controlled
release of the luggage compartment lid 80
Cruise control system 87
Cup holders 106
Dark-tinted windows (privacy glazing) 82
Deactivation switch for front
passenger airbag 106
Deluxe automatic air conditioning systems 85
Digital Audio Broadcasting 90
Digital TV reception 90
Door sill trims with aluminium inlays 55, 80
Double/acoustic glazing 82
Driver information system with
colour display 89
DVD/CD changer 90
Dynamic steering 55, 78
Electric steering wheel adjustment 105
Electromechanical parking brake 104
Electromechanical power steering 78
Electronic Differential Lock (EDL) 104
Electronic Stabilisation Control (ESC) 104
Engine start/stop button, S-specific 55
Exhaust tailpipes 55, 104
Extended aluminium look in the interior 76
Exterior mirror housings 55
Exterior mirrors 106
Living up to our responsibilities is a principle that is
firmly anchored in Audi strategy. Alongside commercial
success and international competitiveness, our
responsibility toward company employees and society
as
a whole is a key consideration, as is protecting the
environment and conserving resources. And what is
true
in the details – our catalogues are printed on FSC-
certified paper – also holds in general: Audi develops
cars that are not only sporty and emotive but also ever
more efficient. In the long run, Audi wants its products
to allow CO₂-neutral mobility. Seeing to it that
production in Audi plants gradually becomes CO₂-neutral
is another aspect of our comprehensive approach. Audi
is also committed to society – particularly in the fields
of education, technology and social projects. At Audi,
sustainability is closely linked with how we see the
future: the Audi Urban Future Initiative sees Audi
working with international experts to get to the root
of future urban challenges and trends in mobility.
Choosing an Audi means choosing
a brand that offers more.
More individuality. More exclusivity.
More fascination.
Responsibility
Motorsport is a driving force behind the brand. For years
Audi has been among the champions in various racing
series, for instance the 24 Hours of Le Mans or the
DTM German Touring Car Masters. The values that are
crucial in many different areas of sports are also central
ones for Audi: precision, passion and technology. No
coincidence then that Audi has been sponsoring sporting
events for many years. In the world of winter sports,
for example, Audi has been the main sponsor of the
German Ski Association (DSV) for almost three decades
and has also partnered 14 other national alpine teams.
In football, we support national and international teams.
And Audi is also a partner for the German Olympic Sports
Confederation.
Team spirit
the world of Audi.
Information on all the topics mentioned above can be found on our
website: www.audi.com.
www.audi.com www.audi.com/driving
www.audi.com
configurator.audi.com
www.audi.com/
vorsprung-durch-technik
www.audi.com/cr
The fascination of Audi
